Hello Context Fam 👋 In today's newsletter we dig into why pre-PMF positioning in early startups is a moving target We would dig into why this is challenging for a startup marker, and how startup marketers can address this challenge. So lets dive in THE CONTEXT Picture this: You’re a founder building a groundbreaking product. You know the problem you’re solving and see the potential impact. But when it comes to positioning, uncertainty looms. What if your product pivots before you achieve PMF...